Search engine optimization (SEO) has provided numerous companies with an edge over their competition. About 40% of all website traffic begins with a search engine, making search the number-one driver of all web traffic. SEO companies understand what users are looking for on search engines, and make sure that their clients’ sites appear at the top of a search engine results page organically. These organic results offer users websites that are relevant to their search, as opposed to paid advertisements that simply try to bait users with words that look exactly like search results. With millions of people conducting searches every month on a global scale, businesses often turn to SEO companies to stay atop a search engine results page. Since there are several different SEO companies for clients to choose from, an SEO company must continue to improve their own processes to remain competitive.
In order to maintain their existing clients and attract additional customers, an SEO company must have clear goals, objectives, and an effective business proposal. There are a number of services that clients look for when they consider outsourcing to an SEO company, and each of these services must be laid out clearly for clients to understand what they are paying for. For example, many clients consider reselling because it offers them excellent search engine optimization opportunities, as well as other marketing strategies with minimal hassle. They may also be looking for SEO web design experts to optimize their site to make it more visible to users. Also, social media marketing can be time consuming, and since about 25% of Americans are not sure how to navigate privacy settings on sites such as Facebook, Twitter, or LinkedIn, leaving this to SEO experts makes social media marketing more effective.
If you already have an SEO proposal sample or template that you draw from, be sure to tweak it before you present it to new clients. An SEO proposal should be specifically catered to each individual client. By focusing on each client’s needs separately in an SEO proposal sample, you are more likely to land the account. Each section should clearly explain how the package they choose is going to effectively market their company. It should also outline the process of how you will raise their search engine rankings.
You should re-evaluate your SEO proposal sample regularly to ensure that you are offering the best services possible. There is also SEO proposal software that you can purchase to help you create the best plan for your clients. You can even look online for SEO proposal examples to gather ideas about how to improve your own proposal. The time and energy you put into creating a carefully-tailored proposal for a client is invaluable, and it raises your chances of continued success.